danniewriter

Messages That Matter

Hikes Point Wipe Out the Wash

FOR IMMEDIATE RELEASE LOUISVILLE — A senior condo community has filed suit against a commercial realtor to reclaim property in a move residents hope will prevent the construction of a … Continue reading

Featured · Leave a comment

Tell your story with enthusiasm

No one “just” runs his own business or “just” leads a community non-profit organization. Use the word “just,” and suddenly you are saying that who you are, and what you … Continue reading

October 16, 2017 · Leave a comment

Current situation

Brandy: “What was that noise?” Chip: “It’s just PRUE* making her ‘infuriated’ sound.” Aussie: “Did someone say ‘fur?’” Chip: “Not the same thing.” Aussie: “What happened? Who screwed up? Was … Continue reading

October 5, 2017 · 2 Comments

Celebrate subversive literature this week

There is a great deal of chatter these days on the responsibilities and consequences of living in a country that holds freedom of expression in high esteem. I can think … Continue reading

September 25, 2017 · Leave a comment

Foto Phriday (So long, summer)

The highlight of my summer was an unseasonably cool day in July gathered with family in the North Georgia mountains. I wish everyone would have the opportunity to spend a … Continue reading

September 1, 2017 · Leave a comment

(Out)Pour with care

It’s still raining in Houston. The impulse to do something, anything, to try to help the untold number of people affected by Harvey is very strong. It’s a great impulse. … Continue reading

August 28, 2017 · Leave a comment

Toxic Trolling Takes a Toll

Writing for Thrive Global, Gigi Falk recently shared a post filled with links to great articles about cyber bullying and the generally toxic online environment we have today. There are … Continue reading

July 17, 2017 · Leave a comment

ICYMI: Great email tips for non-profits

July is here, so it is all hands on deck for the rest of 2017 for non-profit organizations. It’s time to finalize designs and themes for holiday- and end-of-year giving … Continue reading

July 4, 2017 · Leave a comment

The ‘old’ that is ‘new’ again

Previously I’ve mentioned in this space that print and direct mail are still viable marketing options. The USPS has recently compiled a great deal of research that drives that point … Continue reading

June 19, 2017 · Leave a comment

A festival of failure

I ran across a couple of articles related to a new museum opening next month: The Museum of Failure. Psychologist Samuel West came up with the concept. Here’s a takeaway … Continue reading

May 22, 2017 · Leave a comment