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Messages That Matter

Tag Archives: Advertising

What to do when your message falls short

Johnny Carson, longtime host of The Tonight Show, was the master of self deprecation. When a joke bombed, he didn’t steamroll on to another, he’d linger in the awkward silence, … Continue reading

March 14, 2016 · Leave a comment

Super Bowl Ad Monday

For smaller businesses and non-profits, regular advertising often is out of financial reach, which is why it is so vital to have a communications strategy in place that takes full … Continue reading

February 2, 2015 · 1 Comment