Trends: Looking back; looking forward
Do a Google search on 2018 marketing predictions, and you will read about IoT (Internet of Things), Chatbots, live streaming, virtual reality–and that’s just scratching the surface. For small businesses … Continue reading
January 22, 2018 · Leave a comment
Branding isn’t about logos or livestock
I’ve blogged previously about how some so-called experts are committed to making concepts more difficult to grasp than need be. Most of the time it’s about making the person in … Continue reading
August 1, 2016 · 2 Comments
Follow Through Is Everything
You formed a plan for Small Business Saturday. You rallied your fellow local merchants to join you and buy into the promotion. You’ve been spreading the news via social media … Continue reading
November 23, 2015 · Leave a comment